We believe the store of the future involves a space that creates a sense of community and entertainment that goes beyond traditional retail. For Glossier's new store concept we decided to tap into the brand's roots, and create a new experience aimed at the San Francisco community, where our store is located. Our interactive store concept involves cutting edge technology, enticing entertainment areas, and instagrammable visual spaces.

Roles: Store Concept and Visuals, Marketing Plan, Brand Research.

Store Concept Development, Location Analysis, Costumer Journey Map: Tommy Drennan

Store Concept Development, Budget, Collaborator Research: Taylor Petrone

Store Concept and Visuals, Market Research: Sol Vega